Pay per Click targeted ad campaigns allow you to create simple, effective ads and display them to people already searching online for information related to your business. Keyword-based advertising makes it possible to show your ads only to the most relevant audiences.
In short, you’d be advertising directly to an audience already looking for you!
If I’m new to online advertising, where do I begin?
Before anything else, you’ll want to establish your advertising goals. You’ll probably find it easier to build your keyword list and organize your keywords once you can answer these questions and by filling out our brief questionnaire located HERE
- What does your company do? Do you have different product lines?
What are they? - Who’s your primary target market for your products and services? Do you need to reach
different audiences with separate sets of keywords or ads? - What are you trying to sell or promote? What do you want people to do
(buy, visit, download, subscribe)? - What results would you like to see? What would you consider a good return on your investment?
How much do I need to invest?
Our plan packages start at only $250 for setup (per engine), plus a base monthly monitoring fee of $75.
All plans require a credit card on file.
How much should I budget for my Pay per Click campaigns?
You can pretty much budget as much or as little as you like. Here are a few basic things to consider when assessing the cost of your Pay per Click campaign.
How can I determine my campaign ROI?
ROI, or return on investment, measures your advertising profits: how much profit you’ve made as a result of your ads compared to how much you’ve spent on the ads and invested in your site setup.
- We provide several different packages in addition to our standard setup plan and an Ala Carte menu for you to get the most out of your Pay per Click campaign investment.
- Our standard setup plan includes a comprehensive Campaign report. Also available are several other custom report types: Ad Performance, Keyword Performance, Geographic Performance, Search Query Performance, Placement Performance, Reach and Frequency Performance, Demographic report — or we can customize your account with a report to suit your needs